9 External Events You Should Piggyback Onto Your SXSW Trip - Winmo
The article highlights nine key external events during SXSW 2019 in Austin, such as Brand Innovators Mega-Trends, The Deep End by Vox Media, CMO ClubHouse, and the VIP Brand Summit: Sports & Tech, which offer valuable networking opportunities with brand marketers, media professionals, CMOs, and executives from major companies across digital media, sponsorship, and advertising sectors.
Are you one of the many people attending SXSW this year? If so, get ready for a massive event. With so many people, so many events and such limited time, it’s crucial to preplan your time there.
To help you make the most of your time in Austin, and avoid shiny distractions (aka open bars), we’ve put together 9 events you should piggyback onto your trip this year.
Cheers to more networking and more meaningful connections!
Brand Innovators Mega-Trends
March 8 – March 10, 2019 | Lambert’s Restaurant
The Brand Innovators provides brand marketers and media professionals with best practices, case studies, and proof prints to demonstrate how some of the world’s leading brands are leveraging electronic media. Whether that be digital media, evolving media vehicles, online video, or mobile advertising, this event is going to be crawling with prospective clients.
The Deep End by Vox Media
March 8 – March 10, 2019 | The Belmont
The Deep End by Vox Media is a three-day event designed for tech, sports, news, food, culture, and more. Focused specifically around podcasters, the event will have attendance from The Verge, SB Nation, Eater, Polygon, Vox, Curbed, and Recode. If you’re selling sponsorships, this might be a good event to put on your radar.
CMO ClubHouse
March 9, 2019 | The Indeed.com Building
We all know CMOs lead the marketing decisions for brands, so why wouldn’t you want to begin building relationships with them? And this event is a CMO oasis. The event will consist of CMO roundtables, networking, and a cocktail reception where you will have the chance to get an inside view of CMOs' priorities, challenges, and increasing responsibilities.
VIP Brand Summit: Sports & Tech
March 9, 2019 | WeWork
Whether you are in sponsorship, media, adtech, or the agency space, this is an event to attend. Last year's guest list included executives from Airbnb, Southwest Airlines, MGM Resorts, MTV, NBC Universal, General Motors, GoDaddy, PepsiCo, CNN, Google, Salesforce, and more. This event is hosted by WeWork and is an opportunity for brands and creators to come together and network. You must be on the guest list to attend so get registered as soon as possible.
SoDA Happy Hour
March 11, 2019 | The Dogwood Austin
SoDA will be hosting this happy hour so that SoDA members and other digital marketing peers can come together and chat about the hottest industry topics. SoDA’s core membership is made up of C-level executives who are creating the future of marketing and digital experience.
Ad Age Gospel Brunch
March 10, 2019 | Stubb’s Bar-B-Q
Ad Age’s Gospel Brunch is sponsored by DAC and is an invite-only event but luckily, you can request an invitation. The event will be bringing together high-level executives during what they are calling the industry's “Super Bowl of experiential marketing.” If you can get your foot in the door, this would be a great place to meet with leading marketing executives.
Media Startup Night
March 11, 2019 | German Haus- The Graeber House at 410
This event is bringing startups and the media industry together for an evening of networking. Attendees will include media founders, editors-in-chief, innovation managers, journalists, and innovators in the media industry. The event is completely free and if that doesn’t spark your interest, there will also be drinks and snacks.
The Drum Arms: Building a Modern Brand
March 11, 2019 | Drinks Lounge
Bringing together brand marketing executives, this event will focus on topics such as disruption, data, transformation, innovation, the evolving agency model, and ever-changing technologies. As agencies know, these keywords attract CMOs and marketing executives from every direction and this event will be prime for prospecting.
The Drum Arms: Happy 25th Birthday of Digital Ads
March 11, 2019 | Drinks Lounge
Right after the Building a Modern Brand event, The Drum Arms will be hosting another great event for networking opportunities with marketing executives. This event is a bit more casual, as it is a birthday celebration for the game-changing digital ad. That’s right, it's been 25 years since the digital ad was born and this event will be full of marketers ready to celebrate!
Looking to prospect companies in Austin during the event? You can find the Winmo team at booth #1437 where they will happily build a custom prospecting list complete with valid contact info for you. Plus, you can pick up some sweet #closer swag. See you there!
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