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Winmo gives you the unfair advantage: a clear, data-driven view into where and when top brands invest their ad dollars across TV, digital, CTV, OOH, and beyond. Whether you’re targeting brands actively investing in new campaigns or identifying trends for a stand-out pitch, Winmo delivers the actionable data you need to start turning spending insights into revenue.

Identify Sales Prospects Based on Ad Spending

Key Takeaways

  • Discover US/UK advertisers based on their real-time buying activity and a comprehensive trailing 12-month estimate of their media investments.
  • Winmo’s US Database tracks over $100 billion in media spend and pinpoints peak planning and buying periods.
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4 min read

Winmo gives you the unfair advantage: a clear, data-driven view into where and when top brands invest their ad dollars across TV, digital, CTV, OOH, and beyond. Whether you’re targeting brands actively investing in new campaigns or identifying trends for a stand-out pitch, Winmo delivers the actionable data you need to start turning spending insights into revenue.

Winmo’s US Database tracks over $100 billion in media spend and pinpoints peak planning and buying periods to strategically time your outreach and connect with media budget-holders at exactly the right moment.

With our detailed spend analysis, you can prioritize leads that perfectly align with your services and win more deals with data-driven confidence.

Winmo has helped us answer the question “how much money does this advertiser spend on media?” Sometimes when we speak to clients, they can keep this number close to their chest, so having this intel has been extremely helpful when acquiring new clients. I have found several new clients using search filters to identify advertisers by media spend as well as industry and location.

Discover how Winmo’s contact-level intelligence and easy workflows can transform your prospecting, accelerate close times, and increase revenue. Get a tailored walkthrough to see how Winmo can fit your unique goals.

Discover US advertisers based on their real-time buying activity and a comprehensive trailing 12-month estimate of their media investments. This provides a powerful understanding of their current priorities and spending patterns across diverse media landscapes and platforms, such as:

  • Cable TV Spend
  • Network TV Spend
  • Spanish Language Network TV Spend
  • Spanish Language TV- Local
  • Spot TV Spend
  • Syndication Spend
  • Social Spend across Facebook, X, Instagram, TikTok
  • AVOD Spend across YouTube Desktop and Mobile

Yes! Winmo tracks where brands allocate their marketing budgets across all media channels, including broadcast, digital, streaming, CTV, OOH, DOOH, radio, podcast, and social media, helping you target brands actively investing and undergoing shifts and evolutions in their advertising strategy.

Knowing how a brand allocates its ad spend and which media channels it favors gives you an unfair advantage over your competition. With Winmo’s media insights, you can tailor your pitch to align perfectly with their current strategy, showcasing the ROI your solution offers based on their existing budget and media mix.

Yes! Winmo maps media spending to the media agencies and even the specific contacts within media planning and buying teams. You can pinpoint key agency buyers and decision-makers controlling large-scale ad investments.

Take a self-guided tour to experience Winmo’s features and see how easy it is to find verified contacts, streamline prospecting, and gain actionable insights—all without a sales call.

https://www.winmo.com/solutions/ad-spend-media-buying-insights/
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