Identify Sales Prospects Based on Ad Spending with Winmo
Winmo offers a comprehensive US database tracking over $100 billion in media ad spend across TV, digital, CTV, OOH, and print, enabling sales professionals to identify and prioritize prospects based on detailed, real-time advertising investments and peak media planning periods, thereby improving targeted outreach, accelerating deal closures, and increasing revenue through data-driven insights.
Pinpoint Prospects with Proven Media Spend
Winmo provides a data-driven view into where and when top brands invest their ad dollars across TV, digital, CTV, OOH, and more. Whether targeting brands launching new campaigns or identifying trends for a compelling pitch, Winmo delivers actionable data to help turn spending insights into revenue.
Win More with Media Planning & Buying Periods
Winmo’s US Database tracks over $100 billion in media spend and pinpoints peak planning and buying periods, enabling you to strategically time your outreach and connect with media budget-holders at the right moment.
With detailed spend analysis, you can prioritize leads that align with your services and win more deals with data-driven confidence.
Winmo has helped us answer the question “how much money does this advertiser spend on media?” Sometimes when we speak to clients, they can keep this number close to their chest, so having this intel has been extremely helpful when acquiring new clients. I have found several new clients using search filters to identify advertisers by media spend as well as industry and location.
Jacqueline Horn Account Executive, Viacom International
See Winmo in Action
Discover how Winmo’s contact-level intelligence and easy workflows can transform your prospecting, accelerate close times, and increase revenue. Get a tailored walkthrough to see how Winmo can fit your unique goals.
Unlock $100 Billion in Budget Opportunities
Discover US advertisers based on their real-time buying activity and a comprehensive trailing 12-month estimate of their media investments. This provides a powerful understanding of their current priorities and spending patterns across diverse media landscapes and platforms, such as:
Broadcast
- Cable TV Spend
- Network TV Spend
- Spanish Language Network TV Spend
- Spanish Language TV- Local
- Spot TV Spend
- Syndication Spend
- B2B Magazine Spend
- Local Magazine Spend
- Magazine Spend
- National Newspaper Spend
- Newspaper Spend
- Sunday Magazine Spend
Digital
- Internet – Display Spend
- Online Video Spend
- Social Spend across Facebook, X, Instagram, TikTok
- AVOD Spend across YouTube Desktop and Mobile
- Digital Search Spend
Out of Home Spend
- Cinema Advertising Spend
- OOH Spend
CTV/OTT Spend
- By publisher or in aggregate
Radio
- Local Radio Spend
- Network Radio Spend
Find UK Advertisers Spending Across:
- Cinema
- Digital
- Direct Mail
- Door Drop
- Outdoor
- Press
- Radio
- TV
- Social Media & AVOD
Frequently Asked Questions
Does Winmo provide real-time ad spend data?
Yes! Winmo tracks where brands allocate their marketing budgets across all media channels, including broadcast, digital, streaming, CTV, OOH, DOOH, radio, podcast, and social media, helping you target brands actively investing and undergoing shifts and evolutions in their advertising strategy.
How can ad spend insights help me close more deals?
Knowing how a brand allocates its ad spend and which media channels it favors gives you an advantage over your competition. With Winmo’s media insights, you can tailor your pitch to align with their current strategy, showcasing the ROI your solution offers based on their existing budget and media mix.
Can I see which agencies control a brand’s media buying?
Yes! Winmo maps media spending to the media agencies and even the specific contacts within media planning and buying teams. You can pinpoint key agency buyers and decision-makers controlling large-scale ad investments.
Explore Winmo at Your Own Pace
Take a self-guided tour to experience Winmo’s features and see how easy it is to find verified contacts, streamline prospecting, and gain actionable insights—all without a sales call.
Related
Ad Spend & Media Insights Overview
Winmo offers a comprehensive data-driven platform that tracks over $100 billion in US media ad spending across TV, digital, CTV, and OOH, enabling users to identify sales prospects by pinpointing top brands' real-time and historical media investments, optimal media planning and buying periods, and detailed spend analysis to strategically time outreach and increase revenue with actionable insights and contact-level intelligence.
Win Ad Revenue with Winmo Media Sales Leads
Winmo is a comprehensive, researcher-verified sales intelligence platform that helps advertising professionals quickly find and connect with over 230,000 verified media buying and ad sales decision-makers across brands and agencies managing $100 billion in ad spend, providing real-time media buying insights, direct contact information, and predictive sales alerts to streamline prospecting and close deals faster.
Winmo for Ad Sales Overview
Winmo is a comprehensive, researcher-verified sales intelligence platform that connects ad sales professionals with over 230,000 verified media buying decision-makers across brands and agencies managing $100 billion in ad spend, providing real-time media buying insights, direct contact information, and predictive sales alerts to help users efficiently identify and close qualified advertising sales leads.
Top Social Spenders By Category: February 2021
In February 2021, Disney dominated social media advertising in the Arts & Entertainment category across Facebook, Instagram, and Twitter with multi-million dollar spends and leading impression shares, while Toyota led the Auto category's social ad spending on Facebook and Instagram, and Volvo topped Twitter in the same sector, highlighting the platform-specific spending patterns and audience reach of top brands on the major social networks.
5 Data Points to Backup Your Winmo Purchase - Winmo
The article highlights five key data points to justify investing in Winmo, emphasizing that 40% of salespeople find prospecting the hardest part of sales, and that Winmo’s verified, up-to-date sales intelligence saves time by providing accurate decision-maker information and agency spending data, which is crucial given that 7% of prospects change companies every four months, making manual prospecting inefficient and outdated.
Winmo Case Study: Wiland
Wiland, a leading provider of high-performance marketing audiences, has leveraged Winmo since 2018 to access accurate, up-to-date agency and brand contact information, enabling Michelle Harness and her digital agency sales team to efficiently identify agency-brand relationships, monitor industry changes, and streamline their sales efforts with comprehensive data and responsive support.